In studying typical American housing types, we created a diagram that is rooted in reality, polemic, and humor.

Click on the upper right corner of the image to enlarge.

The drawing is a combination left-brain information along with right-brain sentiments, also playing with socio-economic stereotypes, and an apparent limit of creativity for available housing types on the market.

One interesting aspect is the heavy overlap of sentiments associated in the “Zone of Maximum Flexibility” that encompass townhouses and apartment clusters. These housing types have not been constructed in the Phoenix area for a couple of decades. While popular, the housing-financial industry does not find them profitable at this time.

In a unique coLAB studio manner, this project combines research, info-graphics, and tongue-in-cheek commentary into an ambiguous work that can be considered art yet also used for demonstrative purposes.